The Bloom Room is a flower shop chain and community club offering floristic workshops and courses to help people improve their flower composition skills. It provides a custom approach for every client – from a small bouquet to full wedding venue decoration.

The visual design idea was to make it bold, memorable, and trendy, creating a space where people feel comfortable to spend time, learn, and grow. The identity is built around simple hand-drawn flowers to reflect creativity and a down-to-earth mindset.